The customer is a provider of Technology Products for Business Support Systems (BSS) in the Telecom space. They serve 75% of the Top 50 Communication Service Providers Globally.
Challenge
The customer is rapidly moving their Product Portfolio powered by AI and Analytics from On-Premise to Cloud. Understanding and adopting the new revenue model is challenging thereby severely impacting revenue. The customer recognizes that they need to transform to survive and thrive.
The Ypsos Engagement (Started in June 2022)
Ypsos team analysed key areas where immediate action will deliver meaningful results. Working with the Product Teams, Solutioning, Sales, Marketing, and Customer Success teams across the World, a focused execution plan was put in place. The initial goal was to build a pipeline, execute an upselling plan and identify key opportunities that would result in short-term revenue, whilst architecting an Account Based Marketing Plan.
The Positive Outcome
Net New customers added in 3 months: xx
Q-on-Q revenue growth up by xx
The stock price is close to its prior highs
Leadership is confident in driving quarter-over-quarter growth
Ypsos continues to engage with customer to help them through their journey
